We are coming closer to the end of the white ear buds and the convenience of our own private listening party. Remember those big 20 pound boom-boxes that people used to carry on their shoulders? Well, the new Sony Ericsson is the new version of that. Although I set my hopes high, I am crossing my fingers that this new “boom-box” will facilitate a new public dance craze like break dancing just as the original boom box did.
With my dancing shoes and bright jump suit on, I am ready to begin.
The new Sony Ericsson W660i Walkman Phone is the latest addition to the Walkman series. According to a review by Michael Oryl on a website called Mobile Burn, the W660i “focuses a bit more on design than some of its siblings.” With that, besides the maroon color (black also offered) there are no features that standout. It looks like the typical phone, but in agreement with Oryl, it is sleeker and thinner than previous models. But with a “walkman” phone, looks don’t matter…it’s all about the music capabilities.
According to Oryl, the W660i can store up to 470 songs on its 512 Memory Stick Micro (included with the phone). Not bad. According to Steve Jobs’ “Thoughts on Music,” the average iPod holds about 1000 songs, but iPod owners know that a fraction of those are actually listened to. So, in terms of storage space, the W660i is just fine for the average music listener. But what sets the Ericsson W660i apart from the rest?
Bluetooth 2.0 capabilities and attachable stereo speakers! (This is where you get ready to boogie down).
The W660i allows for music tracks to be played over a Bluetooth 2.0 connection, allowing the use of wireless headphones. This is a HUGE plus for the music lover because now there is no need to have phone in hand or pocket just to listen to the music. And then there are speakers. The W6601 can be used with snap-on-speakers, which will hopefully lead to previously said dance craze. Currently there are speakers for previous models that will hopefully be compatible with the new models. One drawback that I see is that the portable snap-on-speakers do not run on separate batteries…meaning they run off of your phones battery. This could be a problem.
The official Sony Ericsson Website depicts the silhouette of a man walking down the street dancing, having a good time listening to his music via his Ericsson phone/walkman. From a business perspective this is genius. What better product to push for Sony than a phone with the word “walkman” in it. Sony defined portable audio in the 80’s with the introduction of the original cassette-walkman. If I personally want a walkman/phone I would trust Sony because of their history. Many people I would imagine feel the same comfort in such a decision.
What Sony has to do now however is market WHY their Ericsson is better to own than oh I don’t know, let’s say an iPhone. If Apple blows the first generation of the iPhone then this would be the perfect opportunity for Sony to jump in and be the consoling friend of those hurt and weeping by the iPhone. On the other hand, if the iPhone is received with nothing but happy faces then Sony has their work cut out for them. As long as I am dancing though, I am a happy man.
MobileBurn- Sony Ericsson launches W660i Walkman Phone By Michael Oryl
http://www.mobileburn.com/review.jsp?Id=3204&source=HOMETOP
Sony Ericsson Website-
http://www.sonyericsson.com/walkman/index.aspx?cc=us&lc=en
Saturday, March 24, 2007
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1 comment:
Your blog keeps getting better and better! Your older articles are not as good as newer ones you have a lot more creativity and originality now keep it up!
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